Motif Engineering has become the first domestic company to assemble smartphones in Nepal. It currently designs mobile phones, assembles them and develops applications in the country.
It has so far designed and assembled four different models of mobile phones, including Motif Ultimate, Motif Eyon, Motif Ultimate Plus and Motif Hero, which have already been introduced in the domestic market.
According to the company, Ultimate, Eyon and Ultimate Plus are smartphones, while Hero is a feature phone.
"We decided to design and assemble mobile phones in Nepal to provide quality products at affordable prices to Nepalis and reduce the country´s dependence on low-quality Chinese phones," said Surendra Manadhar, managing director of Motif Engineering.
Manandhar further said he has hired a group of engineers and application developers to design and assemble mobile phones in the country.
Motif Ultimate and Ultimate Plus are dual SIM smartphones (WCDMA+GSM) with WVGA TFT LCD screen. Manandhar said both the phones come with MTK6577 Dual Core 1.2 GHz Cortex A9 processor, Android 4.1.1 Jelly Bean operating system, WiFi and WiFi Access Point (AP).
The phones have 4GB ROM and 512 MB RAM expandable to up to 32 GB through micro SD card. The phones support 3G, EDGE and GPRS. The phones have a 5-mega pixel primary camera with LED flash, while the secondary camera is of 0.3 mega pixel.
The difference between Ultimate and Ultimate Plus is that Ultimate boasts a 5.2-inch screen with resolution of 480x800 pixels, while Ultimate Plus comes with a 5.5-inch screen with resolution of 480x854 pixels.
The company has priced Ultimate at Rs 20,000 while Ultimate Plus is available for Rs 22,000. Only operating systems on these phones come with one-year warranty.
Eyon, on the other hand, is an entry level dual SIM (GSM+GSM) smartphone which comes with a 3.5-inch HVGA TFT LCD screen with resolution of 320x480 pixels. The phone runs on Android 2.3.6 Ginger Bread which can be upgraded to Ice Cream Sandwich on demand and has 1 Ghz processor.
The phone has 256 MB ROM and 512 MB RAM expandable to up to 32 GB through micro SD card.
The phone supports WiFi, EDGE and GPRS. The phone is equipped with a primary 2-mega pixel camera with LED flash and the secondary camera of 0.3 mega pixel.
Eyon is available for Rs 8,000.
Hero, meanwhile, is a dual SIM (GSM+GSM) feature phone assembled by the company. The phone has 64 MB ROM and 128 MB RAM expandable to up to 8 GB through micro SD card.
The phone is equipped with a primary 0.3-mega pixel camera with LED flash. Hero supports Java script and EDGE. The company is selling the phone at Rs 2,800.
"We have currently produced 500 units of these phones and are planning to increase production as per the demand in the market," said Manandhar, adding that the company has capacity of manufacturing 1,000 units of phones a month.
The company is providing 15 percent discount on all models of Motif phones at the ongoing ICT Electronics Branding Expo 2013 which will last till Saturday.
KRITI BHUJU/Republica
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